Straight-talking guides on custom packaging — costs, materials, print and sustainability for UK brands.
How foil blocking actually works, what the different foils cost you, and why a little restraint usually beats a lot of shine.
A window lets the product speak for itself, which is powerful for food and gifts. But it complicates recycling — here is the honest trade-off.
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The box is only half the job. Corrugated, foam and moulded pulp inserts compared — how to hold fragile goods still so they arrive intact.
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Brown kraft or bright white board? How print behaves on each, what it does to your photography and budget, and which suits which brand.
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Double-wall board is stronger, but it is not always the right answer. An honest look at strength, weight and cost — and when single-wall is plenty.
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Tuck end, crash-lock, mailer, sleeve — a plain-English glossary of the common box constructions and when each one earns its place.
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A dieline is the flat blueprint your box is cut and folded from. Here is what it shows, why every supplier needs one, and how to use a free template.
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What you should actually expect to pay for custom boxes in the UK, what drives the price up or down, and where the hidden costs sit.
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Length, width, depth — internal or external? The measuring conventions the packaging industry uses, and the mistakes that cost real money.
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